Wellness · Social media · Mobile content
Village Health Clubs
Turning a club calendar into an active digital community
Explore the work ↓
The project
Website, mobile and campaign materials that connected Village members with activities, offers and ways to participate.
- My role
- Social-media and website management, digital design and campaign content
- Scope of work
- Mobile website presentation
- Father’s Day photo-contest campaign
- Referral promotion
- Digital club-program graphics
- Website and social content
- Circuit-training video
The context
A multi-club community needed to communicate many kinds of activity: fitness programs, spa offers, social events, referrals and member participation campaigns.
Design approach
Campaign graphics use short, prominent headlines and distinct color blocks to make the offer immediately readable. The Father’s Day promotion carries one invitation across print and digital formats, while the mobile-site presentation shows a compact path into club information. A consistent content discipline makes the changing calendar feel organized without giving every activity the same visual treatment.
My role covered digital design, campaign content and channel management. Club-supplied photography and collateral supported the work; software engineering was outside this scope.
01 / Project details
Member participation campaign
02 / Project details
Mobile access
03 / Project details
Club offers and activities
04 / Project details
Digital member experience
In motion
Films & digital content
Project record
Selected work from my design archive. Campaign dates, offers, and contact details pictured in the original materials are historical. Photography and client identities remain credited to their respective creators; my contribution is described above.