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Client campaigns · Team creative · Paid social
Long Beach Triathlon
Event creative for Facebook and Instagram
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The project
Creative direction and team campaign production for Long Beach Triathlon, supporting Facebook and Instagram advertising.
- My role
- Creative direction and team campaign production; Facebook/Instagram advertising
- Scope of work
- Campaign creative
- Facebook advertising
- Instagram advertising
The context
A coastal triathlon promotion combining a panoramic location image with a direct registration action.
The campaign
A wide beach panorama establishes the coastal setting. A contrasting orange registration panel gives the banner a clear action while keeping the scene open and expansive.
Selected work from my design archive. Campaign dates, offers, and contact details pictured in the original materials are historical. Photography and client identities remain credited to their respective creators; my contribution is described above.